CRM.CARE
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Model Context Protocol

Use crm.care from inside
Claude, Cursor, anywhere.

crm.care speaks the Model Context Protocol. Install once and your AI agent can answer questions about the product, search the blog, and (for paying customers) read your campaigns, brand voice, and budget without leaving the chat.

Public MCP — no auth

Free for anyone. Answers questions about crm.care — what it does, who it’s for, pricing, blog content, competitor comparisons. Useful for AI agents researching marketing tools on a user’s behalf, or anyone evaluating crm.care from inside Claude.

Claude Desktop / Cursor / Continue.dev config
{
  "mcpServers": {
    "crm.care": {
      "command": "npx",
      "args": [
        "mcp-remote@latest",
        "https://crm.care/api/mcp"
      ]
    }
  }
}
Tools exposed
crm_care_overview — What crm.care does, who it's for
crm_care_pricing — Tiers, trial terms, what's included
crm_care_icp — Who crm.care is — and is NOT — a fit for
crm_care_search_blog — Keyword search across the blog
crm_care_get_blog — Fetch a specific post by slug
crm_care_compare — vs Jasper / HubSpot / Marketo / Pardot
crm_care_faq — Common product questions, canonical answers

Authenticated MCP — your workspace

For paying customers. Generate a Personal Access Token, paste into your MCP client config — your AI agent gets read access to your campaigns, brand voice, calendar, and budget. Tokens are scoped to your workspace and revocable any time.

Three-step install
  1. 1Sign in to your crm.care workspace and visit /admin/api-keys
  2. 2Click Generate — copy the token AND the pre-formatted config snippet from the reveal dialog
  3. 3Paste into ~/Library/Application Support/Claude/claude_desktop_config.json, restart Claude Desktop
Config skeleton (token added at generate-time)
{
  "mcpServers": {
    "crm.care": {
      "command": "npx",
      "args": [
        "mcp-remote@latest",
        "https://crm.care/api/mcp/v1",
        "--header",
        "Authorization:Bearer <your-token>"
      ]
    }
  }
}
Tools exposed (read-only in current phase)
list_campaigns — Recent campaigns in your workspace
get_campaign — Full detail by id — brief, plan, status
get_brand_voice — Your configured voice + value props
get_budget_usage — This month's spend, quotas, headroom
search_campaigns — Keyword search across name + brief
list_recent_content — Recent social posts + emails

Write tools (generate campaign, push to AE) land in a follow-up phase. Read access proves the auth + tool plumbing first.

What you can ask Claude / Cursor after installing

You: “Is crm.care a good fit for a Marketo shop?”
public
→ crm_care_icp
crm.care is built specifically for Salesforce Marketing Cloud Account Engagement; it doesn't support Marketo. Look at tools that integrate with Marketo natively instead.
You: “What's the difference between crm.care and Jasper?”
public
→ crm_care_compare(competitor: 'jasper')
Different products with different bottlenecks. Jasper is an AI writing tool; crm.care is an AI marketing operating layer for Account Engagement. Jasper produces copy you paste elsewhere; crm.care closes the loop into AE...
You: “What campaigns do I have running this week?”
auth
→ list_campaigns(status: 'in_progress')
Returns the user's in-progress campaigns from their crm.care workspace, scoped via Personal Access Token.
You: “How much of my AI budget have I used this month?”
auth
→ get_budget_usage()
£42.18 of £150 this month. 7 of 50 campaigns created. 31 of 250 images generated. Trial expires 2026-05-24.

Try the public MCP in 30 seconds

Copy the config above, paste into Claude Desktop, restart. Ask Claude about crm.care. No sign-up needed.

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